Opinion
Tags: Areeba, Ashton Kutcher, CNN, digital, digital communications, search engine optimisation, SEO, SEO strategy, social media, Twitter, website review
April 29, 2009
What a fascinating (and logical) way to gain higher volume traffic to your newly designed website – Electronic Arts www.ea.com – jumped right onto the Ashton Kucher vs CNN battle, publishing this press release on 16th April 2009: In supporting Ashton in his efforts, EA is offering Kutcher’s 1,000,000th follower on Twitter a copy of [...]
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My first reaction was to laugh. The second was to frown. The third response was: “Damn it! Since when have I been described as bloody UNREMARKABLE?!” My excuse is that I’ve been onboard for only 2 weeks. So there. Once I was over my fit of apoplexy, I went back and Twanalysed a few other [...]
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The Age Online tonight has ventured outside the square and opted to start showcasing outside border advertising in sky blue and with nicely styled creative, promoting Telstra’s BigPond broadband network. In all the years I’ve had The Age Online as one of my Home pages, I’ve never known them to yield such a large (and [...]
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404 Error Pages are a necessary part of the web and you just have to accept they crop up from time to time. However we should be mindful of helping our site visitors gain the information they seek as efficiently and painlessly as possible. Recognition? Design the page so that it is recognisably the business/website [...]
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Technorati’s 5th annual report commenting on that which it focuses on so well – Blogs – citing a pot pourri of mind boggling statistics, insights and conclusions around the “State of the Blogosphere“. The reports comprehensive nature was delivered across a 5 day period, and split across a host of areas looking at variables such [...]
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Interesting & Noteworthy
Tags: Areeba, communications, digital, digital communications, information architects japan, Opinion, social media, useful internet tools, web agency, web trend map
April 6, 2009
Hard on the heels of my post a few weeks back, Information Architects Japan has just released Version 4 of its Web Trend Map. The full version can be viewed here at http://www.informationarchitects.jp/wtm, or click on the below image for a full size 6740 x 4768 (JPG 2.56Mb) on Flickr. As at time of writing [...]
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Opinion
Tags: Areeba, digital, digital communications, Hothouse, mUmBRELLA, new media, Opinion, Simon Julian, Simon Van Wyk, web agency
March 31, 2009
mUmBRELLA has been operating since the start of 2009 and is ostensibly a place to pass commentry about Australian new media and traditional media. Recently Simon van Wyk of HotHouse passed comment about the state of play of the interactive industry in Australia. In his own words, it was a rant, but if had removed [...]
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Opinion
Tags: Areeba, communications, digital, digital agency structure, digital communications, Gruen Transfer, new media, Opinion, web agency, web team
March 26, 2009
I was watching the Gruen Transfer on ABC tonight and as usual, was suitably impressed, entertained and intellectually stimulated all at once. It is a great show. In saying that, I thought I would have a look at the website itself and was drawn to their section titled Adworkers. It lists out the different roles [...]
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This is very cool. Using the Tokyo Subway as an overlay, the uber smart dudes at Information Architects Japan have listed out close to 300 of the WWW most visited and influential websites. Each train line represents a trend which the site portrays i.e. social network, news etc. Interactive version here: http://informationarchitects.jp/start/
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Kiwi judge follows Australian Facebook precedent It seems our progressive Australian Court System isn’t the only one in the world wading into the virtual reality of Facebook and its 170 million plus inhabitants with virtual writ in virtual hand. A New Zealand court – the High Court no less - also deciding it was possible [...]
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